#behindthescenes of my $72K launch
This week, I’m sharing my key insights & takeaways from the most recent launch of the Alchemical Business Accelerator mastermind.
This was my second time launching the Alchemical Business Accelerator… and I nearly doubled the revenue!
This podcast is heavy on the nuts and bolts because those are the questions I hear from you. So I’m diving deep into the nitty gritty!
Pro tip: Listen to my review of the first launch of the program here so you can see how my launches have changed.
This round, I’m working with 11 incredible women who joined at varying rates depending on when they signed up & what payment option they chose.
I hate the feeling of pressure so both launches I just promoted way early & gave people a lot of room to decide.
Listen to the full episode to hear me dive deep into my second launch.
Here’s what I did that was the same as the last launch…
👍 Same program! I love re-launching because it’s SO much easier than the first time through a program (don’t create a new offer without strategic planning & a long term perspective)
👍 Reused IG posts. Like a lot of them.
👍 Super long open enrollment window. A lot of people use 5-14 days as an “open cart” window. I did 3 months
And here’s what I did differently…
✨I upped the price of the entire program & used the price increase as an incentive to join the program early.
✨I offered a second pricing tier - one for the group program & a VIP level if you also wanted monthly 1-1 calls with me.
✨I had an affiliate! This brought in a TON of applications, which was both GOOD (way more eyeballs) & BAD (not everyone was a good fit).
I also improved upon the program…
I made 1:1s an add-on option rather than including them, because not everybody needed the,.
I launched the program with a 3 day event which was a total game-changer.
I’m using Slack instead of Facebook for our community .
My spiritual work has been honestly inconsistent, but I use the Gyan chakra kriya and Specific mindset Journaling daily.
As a “Shield volcano” archetype as Elyna Anderson diagnosed me in our podcast interview - I LOVE consistent growth and steady improvement, so watching this program (including it’s launch) come into its next evolution is truly satisfying for me.
Now I’m celebrating 11 truly incredible, powerful women in this round that are already on their way to getting their TIME back, their profits up, building beautiful friendships, and having an immense impact on the world through their soul’s work.
What questions do you have about launching?? Send them in on Instagram and in the next Very Special Episode.
Next week we have Caroline Knight on the podcast to talk about cacao & body wisdom.
References:
Launch review from the first launch of the Alchemical Business Accelerator: Ep. 38: Behind the Scenes of the Alchemical Business Accelerator Launch
My interview with Elyna Anderson - Ep. 73: 6 ways to activate your CREATION FORCE with Elyna Anderson
